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February 2006 LEC wins Healthcare Industry Ad of the YearAt this year's PM Society Awards, LEC was the overall winner in the best Healthcare Industry Journal Advertisement category. Judged by its intended audience, pharmaceutical industry marketing professionals, this press ad was developed for LEC's associate company Athena Medical PR.  Click for larger image (Use back button to return to this page) Not that that makes it any easier, as Mike Lane pointed out, your own colleagues are often your harshest critics. The Athena ad, developed on a brief of Professionalism and Reliability was in good company as two of LEC's self-promotion ads also made it through to the final six 
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